Most, if not all, companies worldwide seek as wider online presence as possible through the use of social media platforms. The Arab Gulf region is not alien to this ever-growing phenomenon.
A recent report has featured the region’s top 50 social media brands and Al Arabiya was listed as the top social media brand.
The report, published by the Gulf Business magazine in partnership with the digital media powerhouse, Grafdom, listed the GCC’s biggest online engagers, which are the most active companies on social media platforms such as Facebook, Twitter and YouTube.
Al Arabiya’s website (AlArabiya.net) was listed as the most visited Arab online portal in the region because of its “impressive social media presence.”
Besides the Arabic language website that was launched soon after the television channel in 2003, Al Arabiya has initiated English, Farsi and Urdu news websites, widening even more its rising range of viewers.
The 50 listed brands were drawn from a pool of 1,398 brands considered in the report, the magazine reported.
Al Arabiya’s website, which receives most of its viewers from Saudi Arabia and the UAE, also captivates an audience from across the globe, as 20 percent of its total visitors are from Canada, the U.S., the UK and France, the magazine indicated.
Gulf Business said that thseveral hacking attacks on Al Arabiya’s websites only “underscore how powerful Al Arabiya is and the sentiment it evokes as the leading new channel in the Arab World.”